M.S. Recreation & Sport Administration
This program is designed to prepare professional Recreation and Sport Administration practitioners for a wide range of occupations. The following concentrations areas are available:
General (on-campus): The General concentration provides opportunity for study in a specialized area of recreation, knowledge of research procedures, and academic background for students planning to pursue doctoral study. To view the General concentration brochure click here.
Athletic Administration & Coaching (online): The Athletic Administration and Coaching concentration provides an opportunity for persons interested in Interscholastic (K-12) Athletic Administration and Coaching to gain knowledge, research and experience in this dynamic area.
Facility & Event Management (online): Numerous professional organizations emphasize trainings and certifications in facility and event management for their members. These offerings can include aquatic management, crowd control, playground safety, accessibility, risk management, construction standards, turf management, emergency action planning, green design and sustainability, and many more.
We also offer a 12 hour Graduate Certificate in Facility and Event Management. For more information, please click here.
Intercollegiate Athletic Administration (online): This application-based program prepares you for work in intercollegiate athletics and will provide you the opportunity to gain knowledge and skills through an advanced curriculum. This 33-credit hour program is designed for students interested in careers in collegiate athletic administration such as, athletic directors, compliance and eligibility, student athlete development, finance and many other administrative roles.
Sport Media and Branding (online): Turn your passion for sports, innovative technology and business into a fantastic career. Sport media plays a pivotal role in the production and distribution of messages and brands that touch many aspects of our social and cultural lives. WKU’s 100% online Master of Science in Recreation & Sport Administration with a concentration in Sport Media and Branding allows graduate students to explore the context and complexities of 1) sport media relations, 2) sport branding, 3) digital media production and distribution, and 4) sport sponsorships.